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Building an online audience through consistent, cross-channel marketing.

Since 2003, Red Cape Media has worked with Bailit Health to communicate its mission of working with public agencies and private purchasers to improve health care system performance for all.

Bailit Health
New responsive site deisgn for desktop and mobile devices

As the firm evolved, so did our efforts to help them build an online audience. Red Cape Media implemented and facilitates a monthly marketing calendar to promote Bailit Health activity. We leverage the release of industry publications, frequent speaking engagements and recommended reading to formulate these communications and grow subscriber lists on email and social media channels. Bailit Health regularly achieves a 50% open rate on its email marketing efforts!

Bailit Health
A selection of Bailit Health Newsletters

Additionally, Red Cape Media has provided visual design services on a per–project basis and is a preferred partner when Bailit Health requires design expertise for it's health care initatives.

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